6 major categories of real estate gifts! Shenzhen Dazhihui Gifts recommends that housing companies should choose according to their project conditions and marketing progress.

First, the opening gift Real estate opening is an important part of the real estate business, the presence of people who have government agencies, media reporters, there are a large number of potential customers. Therefore, it is very necessary for such opening to send some opening gifts. The gifts that are generally given must be related to the potential value of the properties. Therefore, there is no specific requirement for the opening gift here, and generally it is based on practicality.

Second, marketing activities gifts
There are always a variety of marketing activities in real estate sales, of course, the activity is indispensable popularity. Gifts are one of the effective ways to attract popularity and cooperate with marketing activities. The selection of marketing campaign gifts is usually based on the theme of the campaign or the campaign is targeted at the crowd. Practical and creative gifts are developers' favorites.

Third, tour distribution gifts
As the real estate industry's rare marketing development model, there have been many controversies in such marketing channels. Touring exhibition is an exhibition marketing mode with relatively good marketing effect. Especially in the weak market, product promotion, interactive games, and wangchang activities can be used to promote the understanding of products and deepen the target market. impression. The focus of the tour is the exhibition and exhibition area. The exhibition site is the location where the exhibition is selected. It directly determines whether the audience is the target customer of the project itself. The exhibition surface is based on the effect of multiple points to achieve the goal and make the project as much as possible. Display in front of the target customer group. The above factors determine that the general distribution of gifts for tour shows is mainly based on low prices. Such as: small cups, key rings, manicures, nightlights, and some creative little products!

Fourth, real estate public relations gifts
Each company has a public relations department, responsible for the company's contact business, so this kind of gift is also considered a business gift, business gift selection and other industries choose the same gift, you need to pay attention to the value and sophistication of the gift. And often the contacts at this time are conducted with the government departments, so the gift of choice must be related to the needs of the government department. Here, it is recommended that gifts of high culture conservation be presented.

V. Real estate gifts and delivery gifts
Making a room gift is a must-have gift, and it is indispensable for the combination of handing in the room (community box, delivery box) and handing in the room gift. The function of handing in the box is to put some gifts and information for the delivery of the house, the delivery contract, the key and so on. A practical delivery box makes it easy to make room, but also allows customers to feel the company's intentions.
The recipients of the room gifts are actually customers who have already traded. It can be said that they are already recognized by the corporate brand enterprise products and culture. Such groups are the most important part of word of mouth marketing, so it is very important to make good gifts. Marketing actions can only be moved to them so that they can better promote your business.

Sixth, real estate gifts welfare gifts
Welfare gifts, like other companies, are designed to reward the company's employees for their efforts in one year. Such welfare gifts can make employees feel more home to the company !